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Evolve Devices
Evolve

There was a time, when a phone was just a phone. Then almost overnight it became a camera, computer, flashlight, compass and entertainment center. Now, you rely on it for almost anything you need. Imagine if this were our industry. Imagine if all your outsourced services were under one roof. We did.

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BioPharma Generic

Best-in-class expertise for drug and device manufacturers

CASE STUDY

Delivering flawless generic launches with speed, scale and certainty

CHALLENGE

  • A large, ex-US pharma company had a strategic plan to enter the US market using several generic products. Their selection of a low-cost logistics company to assist in their product launches and ongoing channel services support resulted in disappointing service levels and a bad first impression for the brand.
  • With a first-to-market generic launch pending and reputation to protect, the business needed an experienced partner to devise a strategic market-entry plan to ensure speed to market.
  • The client also required a flexible channel support partner that could scale with their anticipated business growth.

SOLUTION

  • The client selected DLSS instead of their existing vendor to support this critical product launch. Our team of project managers worked with the company to develop a journey map, which informed the launch design from their customer’s perspective and ensured launch success.
  • To extend the expertise and reach of their internal team, DLSS also provided operations and financial services support, which included inventory management, channel management, revenue cycle management and public payer support.
  • With DLSS managing day-to-day operations, the client was able to minimize capital investment in systems and infrastructure, focus its team on building customer relationships and flawlessly execute its US market strategy.

RESULTS

  • Strategic launch plan enabled client to beat competitor generics to market, establishing themselves in the marketplace much earlier than anticipated due to launch success
  • Efficient financial services allowed cash to be applied within 1 business day of deposit